Uttrakhand state milk development and production sponsored Brand “आंचल” firstly launched variety of sweets during festive season of diwali and bhai dooj under the directions of animal husbandry and milk development minister Saurabh bahuguna.
The Minister said that now “Anchal” brand is not limited to milk and curd only and launched milk and it’s different contemporary products. The quality and taste is better than prevalent products in market and such implementations are beneficial and profitable for the milk producers in uttarakhand. Taking into account the festival season, steps were being taken to look into the demand for different varieties of products, particularly ghee and sweets like ghee laddu, peda, chocolate mithai, baal mithai and naan khatai. Increased production accordingly to ensure that the products were available for the consumers on time. People’s of uttarakhand admire the taste and quality most, which resulted in profit of 60 lakh in this festive season with the selling of 11 thousand kgs of sweets.